ARTIST & LABEL SERVICES
With over 15 years of digital, branding, PR and entertainment marketing experience, FCA provides a comprehensive set of premier consulting services. We develop and execute customized marketing campaigns utilizing out-of-the-box ideas and a mix of proven concepts to deliver relevant exposure, build buzz, gain credibility, grow fan base, influence consumer behavior, and ultimately impact sales and profits.
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Entertainment Marketing
- Artist/Band Project Management
- Brand Partnerships and Celebrity Endorsements
- Product Placements in Music Videos, TV, and Film
- Lifestyle Marketing and Events
- Radio Promotions
- Music Licensing
- Brand Integrations Within Song Lyrics and Albums
- Bookings, Tour & Special Event Management
- Digital Distribution and Catalog Management
Publicity
- Media Relations
- Celebrity Branding and Placements
- Editorial Placement (TV, Print and Web)
- Publicity Strategy and Consulting
- Celebrity Product Seeding/Influencer Campaigns
Brand Extensions and Development
- Artist Brand Extensions (Sub-Brand Collaborations)
- Brand Definition
- Branded Strategy
- Brand Design
- Brand Implementation
- Brand Management
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Design, Development, and Production
- Website Design and Development
- Mobile App, Mobile Website, and Tablet Development
- Advertising Design
- Video Production, Commercials and Music Videos
Digital Marketing
- Digital Marketing Strategy
- Digital Brand Management
- Online Editorial Outreach and PR
- Social Media Marketing
- Viral Video Marketing
- Viral Content Seeding, Board Seeding, Bookmarking
- Blog Set-Up, Marketing, and Strategy
- Implementation of New Media Tools, App, and Services
- Email and Mobile Marketing Campaigns (CRM)
- Search Engine Marketing (SEO and PPC)
- Online Media Buying: Display, Video, Ads, CPM/CPC
- Online Reputation Monitoring
- Out of Box Ideas
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