WHAT WE DO

 

With over 15 years of digital, branding, PR and entertainment marketing experience, FCA provides a comprehensive set of premier consulting services. We develop and execute customized marketing campaigns utilizing out-of-the-box ideas and a mix of proven concepts to deliver relevant exposure, expand market share, influence consumer behavior, enhance brand profile, and ultimately impact sales and profits.

 

Entertainment Marketing

  • Brand Partnerships and Celebrity Endorsements
  • Product Placements in Music Videos, TV, and Film
  • Branded Entertainment Content Development
  • Lifestyle Marketing and Events
  • Publicity
  • Music Licensing
  • Brand Integrations Within Song Lyrics and Albums
  • Sponsorship Design and Management
  • Talent Buying
  • Events and Grassroots Marketing

 

Publicity

  • Media Relations
  • Corporate Communications
  • Editorial Placement (TV, Print and Web)
  • Publicity Strategy and Consulting
  • Celebrity Product Seeding/Influencer Campaigns

 

Brand Extensions and Development

  • Artist Brand Extensions (Sub-Brand Collaborations)
  • Brand Definition
  • Branded Strategy
  • Brand Design
  • Brand Implementation
  • Brand Management
Design, Development, and Production

  • Website Design and Development
  • Mobile App, Mobile Website, and Tablet Development
  • Advertising Design
  • Video Production, Commercials and Music Videos

 

Digital Marketing

  • Digital Marketing Strategy
  • Digital Brand Management
  • Online Editorial Outreach and PR
  • Social Media CRM
  • Viral Video Marketing
  • Viral Content Seeding, Board Seeding, Bookmarking
  • Blog Set-Up, Marketing, and Strategy
  • Implementation of New Media Tools, App, and Services
  • Email and Mobile Marketing Campaigns (CRM)
  • Search Engine Marketing (SEO and PPC)
  • Online Media Buying: Display, Video, Ads, CPM/CPC
  • Online Reputation Monitoring
  • Out of Box Ideas