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Joe Laratro

Key executives

Joe Laratro

Head of Search Engine Marketing Strategy

Joe specializes in personalized SEO and PPC services with over 10 years of experiences. His mission is to work with clients to ensure their website success using innovative online marketing strategies.

Prior to FCA, Joe served as the Chief Technology Officer at one of the largest and most experienced Search Engine Marketing and Optimization firms. His work encompassed all facets of search engine marketing including optimization, natural search, pay-per-click management, paid inclusion, ROI analysis, and Web analytics. Joe is one of the first certified Google AdWords Professionals, and contributor to the founding of the Yahoo! Strategic Provider Program. Over his career, Joe has serviced over 500+ websites, spanning an array of companies including Fortune 500s, privately held mid-tier corporations, and small businesses.

Joe is one of the first certified Google AdWords Professionals, a contributor to the founding of the Yahoo! Strategic Provider Program, and a certified Yahoo! Strategic Provider Ambassador. Over his career, Joe has serviced 500+ websites, spanning an array of companies including Fortune 500s, privately held mid-tier corporations, and small businesses. Joe is a leader on the cutting edge of SEO/PPC developments.